Manuka Health voted Most Trusted Honey Brand for second consecutive year

Monday, 20 May 2019 | Journey

Reader’s Digest ‘Trusted Brands’ survey shows Aussies still prefer New Zealand’s Manuka honey

Natural healthcare company, Manuka Health New Zealand, has retained its position as the ‘Most Trusted Honey Brand’ in Australia after earning the most votes in the Reader’s Digest Most Trusted awards for the second year running.

The 2019 award builds on several consecutive years of recognition in the Reader’s Digest Most Trusted Awards, with Manuka Health featuring amongst the top three honey brands since 2016. It received Highly-Commended in 2016 and 2017 and was awarded the Most Trusted Honey Brand last year.

This year’s ‘Trusted Brands’ survey polled more than 3,000 members of the Australian public, asking for their votes and feedback on consumer products from more than 70 categories.

Winning the 2019 award adds to what is already shaping up to be an exciting year ahead for Manuka Health, as the company looks to grow its bee product portfolio, including a new range of dietary supplements.

Kate Kember - General Manager Marketing at Manuka Health, says: “Winning this award for the second consecutive year is a hugely exciting achievement. We couldn’t be more pleased that the care and quality that goes into making every single jar of Manuka Health Manuka honey is both recognised and enjoyed by consumers all over Australia.

“Our company continues to be driven by a desire to use science to unlock the real potential of New Zealand bee products and we are looking forward to building on the success of our honey range with more natural health solutions over the coming months.”

Sheron White –Advertising & Retail Director Asia Pacific at Reader’s Digest, says: “Congratulations to Manuka Health. The sustainability and quality of honey is important and so are the brands we trust to uphold these values.

“In 2016 we developed the ‘Honey’ category for Trusted Brands. As consecutive winners of this category, Manuka Health has been identified as a top brand that Australians place their trust in.”

Established in New Zealand in 2006, Manuka Health has built on its commitment to produce high-grade Manuka honey sustainably and the company has experienced exponential growth in international markets, now selling in more than 45 countries.

Its products, which are MGO™ certified, are carefully processed right through from hive to home by a team of more than 140 apiculture specialists.